SHOOP CLOTHING: Exclusive ASICS project & AW20 collection

SHOOP x ASICS GEL-NIMBUS™ 22

With over 20 years of history, the GEL-NIMBUS™ is one of the most celebrated running shoes developed by ASICS, a prime example of the Japanese brand’s expertise in performance technology underscoring its ‘Sound Mind, Sound Body’ philosophy. The GEL-NIMBUS™ 22 model carries the legacy of the series with a combination of the brand’s GEL™, FLYTEFOAM™ and TRUSSTIC™ technology for enhanced cushioning, energy and support.  

SHOOP CLOTHING takes on the model’s impressive running history reimagining the silhouette through a distinct, avant-garde lens. The Tokyo / Madrid based label, led by Miriam Sanz and Yohei Oki, has made waves over the last few seasons with their unique vision uniting various genres and cultures from around the world to create a universe of contemporary wear.

It is through that creative approach the label has tackled the GEL-NIMBUS™ 22, deconstructing the model and reassembling some elements through vacuum packaging techniques. The result is an entirely new composition featuring sleek design details and an elevated concept, including removable spats that allow for multiple style possibilities. In SHOOP’s own words, “we wanted to decontextualize the classic running model and take them to the streets, offering different ways of wear.”

Embodying the unity of Japanese craftsmanship and superior technology, the SHOOP x ASICS GEL-NIMBUS™ 22 comes in an all-black colorway exclusive to SVD. To register for the raffle, go to the SVD app. For an on-foot look and styling tips, catch a glimpse of the silhouette throughout our exclusive SHOOP editorial.

SHOOP AW20 Collection

For the latest from the Japanese-Spanish label, SVD presents a special editorial highlighting key pieces from the season styled with the SHOOP x ASICS GEL-NIMBUS™ 22. Keeping true to their innovative and out-of-the-box thinking, SHOOP delivers a collection featuring sharp design details and material cuts. 

The label’s dynamic play on seasonal colors and reimagined staples is captured in the editorial, where each garment is complemented by the GEL-NIMBUS™ 22 and accentuated through a virtual journey taking the viewer into SHOOP’s bold world. 

The AW20 collection by SHOOP is available to shop now at SVD.