Front of House™ Zip Logo Crewneck Green

What is your purpose in the world? The FOH™ PURPOSE collection explores this question through the Japanese concept of ikigai, which categorizes our raison d’être into four fundamental aspects of inner life: what you love, what you are good at, what the world needs and what you can get paid for.

This new collection captures that balance through functional designs, a soft color palette with vibrant accents and a variety of eye-catching prints that represent ikigai itself and its four principles.

The green bunny on the front of the zip sweatshirt represents the concept of "what you can pay us for". Made in Barcelona in 100% organic cotton twill, and garment dyed with pigments for that vintage effect, this relaxed-fit sweatshirt also bears a large screen-printed logo on the back and a brand label stitched on the hem.